Collections
Follow a line of thinking.
Connected reading paths through projects and ongoing investigations. Each collection brings together the relevant Field Notes, research, guidance and Signals.
Privacy reform and its commercial implications
A connected reading path through privacy reform and its consequences for marketing, advertising and measurement.
13 piecesOdexa
My thinking on permissioned data exchange, the ideas behind Odexa, and the research and development of the project.
4 piecesAgentic commerce
How agents discover, evaluate and transact: commercial implications, protocols and evidence from practice.
13 pieces